Works

Energy Advance

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  • ../user_data/page/image/img_db/20120131181017energyadvance_del_01.jpg
Case detail

This company spun off from Tokyo Gas and began business under the new name Energy Advance Co., Ltd. We fused an "E" for "energy" with an "A" for "advance" and designed a finished logo that gives an overall sharp impression while employing soft lines so suggest flexibility. The line running across the center represents the "power of energy," while the form resembling the infinity mark (∞) containing the line stands for the many and varied alliances and interactions that enable the company to realize "one-stop energy service." The result is a "sophisticated" and "advanced" image.

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